Dunhuang released a new announcement to add some brand intellectual property protection


Author:Li Kai
Source: ennews

Recently, Dunhuang released two new announcements, saying that some brand intellectual property protection will be added.


Dunhuang said:"Dunhuang has always respected the intellectual property rights of others, and we hope that the majority of sellers of Dunhuang respect the intellectual property rights of others as well. Recently, the platform has received complaints from relevant brands, and some of the products sold by sellers involve infringement of the relevant intellectual property rights of relevant brands. Please check the product information of the store (including products off the shelf), and delete relevant products immediately if unauthorized."


It is understood that the new brand intellectual property protection announced by Dunhuang is as follows:


Cross border information Dunhuang released a new announcement to add some brand intellectual property protection


The cross-border e-commerce platform Dunhuang released a new announcement, which will add some brand intellectual property protection


Dunhuang said that acts of infringing the trademark rights of intellectual property rights holders include but are not limited to the following:


1. Using a trademark similar to or similar to its registered trademark on the same kind of goods or similar goods without the permission of the owner of the registered trademark;


2. Selling goods that are known to be counterfeit registered trademarks;


3. Forging, or without authorization, making representations of registered trademarks of others, or selling representations of registered trademarks that are forged or made without authorization;


4. Deliberately providing conveniences for the infringement of the exclusive right to use a registered trademark;


5. Causing other damages to the exclusive right of others to use a registered trademark.


Dunhuang stressed that the platform will strictly monitor and crack down on IPR infringement. The seller is requested to conduct self inspection in a timely manner to ensure that all products in the store do not infringe intellectual property rights. In the process of monitoring or auditing, if the seller's account is found to have infringements, the platform will punish the seller according to the relevant rules of the Punishment for Violations of the Prohibition and Restriction on the Sale of Intellectual Property Rights. If the violation is serious, the platform will directly punish the seller for closing the account.


According to the sales rules of Dunhuang Online, the seller shall bear the fines imposed by the brand dealer, card organization or other international rights and interests organizations due to the seller's selling of infringing and prohibited products. The platform will charge a fine for such products, which shall be borne by the seller itself, if the seller violates the rules on prohibited and restricted products and releases prohibited and restricted products.

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