Three new brands are fighting against counterfeiting and protecting their rights, and sellers have already received a freeze notice

2023-09-15
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Author:Yu Xiaoying
Source: ennews

Let's talk about a makeup tool first——Beth Bender Beauty eyeliner mold. The brand of this mold is Beth Bender Holdings, LLC.

 

Beth Bender Beauty is a cosmetics company. In addition to eyeliner molds, it also sells eyeliner pens, eyebrow pens, lipstick, false eyelashes, cosmetic brushes, etc. Beth Bender Beauty has its own independent website and brand store on Amazon.

 

On Amazon,The price of Beth Bender Beauty products is mainly hovering between $10 and $20. Among them, the most popular is its eyeliner mold. One of the eyeliner molds has won more than 1500 evaluations.

 Overseas News has three new brands to crack down on counterfeiting and protect their rights, and sellers have already received a freeze notice


However, it should be noted that the company has already incorporatedBeth Bender BeautyRegistered as a written trademark, mainly used in the field of cosmetics. Additionally, the following two cannot be touched,Beth Bender Beauty has registered it as a graphic trademark.

 Three new brands have been launched overseas to fight against counterfeiting and protect their rights, and sellers have received a freeze notice


at presentBeth Bender Beauty has entrusted law firm Keener&Associates, P.C as an agent, with case number 21-cv-6615.

 

This year is a recovery period for the facial, especially eye cosmetics market.

 

Investigation agencyNPD stated that during the most severe period of the epidemic, the makeup market was still greatly impacted because the lockdown measures restricted people's travel.

 

But as the vaccination rate increases, people are gradually returning to normal life. However, as wearing masks is still a necessary protective measure, the eyes have become a key display area for people.

 

This has driven the sales of eye cosmetics such as eye black, eyeliner pencil and eye shadow. And likeEyeliner mold like Beth Bender Beauty is a good helper for lazy people to make up, and there has always been a market space. But it still has to be said that many of these products have trademarks, and everyone needs to take precautions.

 

exceptIn addition to seeking legal firms to protect rights, Beth Bender Beauty has recently sought legal firms to combat infringement in two animations, namely Commelon and Bluey.

 

Cocomelon's acting law firm is EPS, with case numbers 21-cv-10327 and 21-cv-10328. On December 8th, a seller received a freeze notice.

 Cross border information has three new brands fighting against counterfeiting and protecting rights, and sellers have already received a freeze notice


according to the understanding ofCocomelon is a media program on a YouTube channel in the United States. We all know that most animation products are copyrighted. Not only that, the plaintiff also registered some trademarks. Like textCocomelonAnd the watermelon pattern above has also been registered as a trademark. 

Three new brands have been launched overseas to fight against counterfeiting and protect their rights, and sellers have received a freeze notice


As for the other animated film, Bluey, produced jointly by ABC and BBC, is suitable for preschool children to watch. Firstly,BlueyIt is a registered written trademark and must not be used. Secondly, its cartoon images are also copyrighted.

 

The plaintiff still filed three consecutive cases in one go, with the case numbers being21-cv-6526, 21-cv-6528, and 21-cv-6531. These cases are still handled by the law firm GBC. The usual tactics of GBC naturally go without saying much.

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