GBC acts as an agent for new clothing brands, with 3 consecutive cases involving trademark infringement

2022-11-21
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Author:Blue Ocean Yiguan
Source: egainnews

GBC, an e-commerce platform, has been acting as an agent for new clothing brands, and three consecutive cases have been filed, involving trademark infringement

GBC Law FirmA few days ago, I acted as an agent for a new brand. In a few days, 3 cases were sent in succession, involvingTrademark infringement。 The new brand isTELFARMen's clothing has not been frozen for a few days.

ICase parameters

oneCase No.: 21-cv-6839、6842、6864

twoTime of prosecution: 2021December 23rd

threePlaintiff Brand: TELFAR Men's Wear

fourPlaintiff Company: TELFAR LLC

fiveAgency Firm:GBC

sixRight protection type: trademark

IICase information

According to the Yiguan Cross border Infringement Warning,TELFARmen's wearbrandThe infringement case oftrademarkSafeguarding rights. andGBCThe law firm has only started to act as an agent. Although there are three consecutive cases, it has not started to freeze. GBC Law Firm usually freezes products in half a month to one month. If there is a seller's producttort, and get off the shelf as soon as possible.

The cross-border e-commerce logistics GBC acts as an agent for new clothing brands, with 3 consecutive cases involving trademark infringement

Founder of Telfar brandTelfar Clemens,yesLiberian American designer.In him orPerth University student'sWhen you want toCreate your own men's and women's clothingBrand. They want to do something beyond gender; The brand's motto is "not for you - for everyone".

According to the United States Patent Office,Plaintiff Company TELFAR LLC20 trademarks have been registered, includingTELFAR、TC TELFAR EST. 2005, NYC、TELFAR TV、TC、TELLYVISIONWords such as trademarks cannot be used in product titles.

GBC, an e-commerce platform, has been acting as an agent for new clothing brands, and three consecutive cases have been filed, involving trademark infringement

GBC, a cross-border e-commerce platform, has been acting as an agent for new clothing brands, with 3 consecutive cases involving trademark infringement

The most classicTELFAR word trademarkIts registered trademark categories include: 022025039001002003018041004006050051052,014,027,028,021,023,026,036,038,009。

In particular, sellers selling clothing, shoes and hats, leather products, cosmetics, jewelry and other products should pay attention not to use TELFAR words in their product titles and descriptions to avoid being judged as infringement.

The cross-border e-commerce logistics GBC acts as an agent for new clothing brands, with 3 consecutive cases involving trademark infringement

GBC, an e-commerce platform, has been acting as an agent for new clothing brands, and three consecutive cases have been filed, involving trademark infringement

GBC, an e-commerce platform, has been acting as an agent for new clothing brands, and three consecutive cases have been filed, involving trademark infringement

GBC, an e-commerce platform, has been acting as an agent for new clothing brands, and three consecutive cases have been filed, involving trademark infringement

GBC, a cross-border e-commerce platform, has been acting as an agent for new clothing brands, with 3 consecutive cases involving trademark infringement

According to Yiguan Cross border Infringement Warning, these trademarks mentioned in the indictment must not be used:

GBC, a cross-border e-commerce platform, has been acting as an agent for new clothing brands, with 3 consecutive cases involving trademark infringement

There are several image trademarks that should be noted below, which cannot be placed on the main product image, especially for package products.

The iconic "TC" logo of Telfar package is actuallyTelfar Alphabetic combination of Clemens full name. When Clemens was at school, their teacher made a letter combination for each student, and the Telfar sign was the symbol assigned to them.

The cross-border e-commerce logistics GBC acts as an agent for new clothing brands, with 3 consecutive cases involving trademark infringement

Seagoing Information GBC has been acting as an agent for new clothing brands, with 3 consecutive cases involving trademark infringement

according tosbpressIt is reported that many of Clemens' designs are judgments of identity, American culture and consumerism. In this year, George Freud and othersAfter his unjust death,“Black lives matter.”The movement attracted people's attention, and more people supported black enterprises. Since then, Telfar's package demand has increased and it is still very popular.

From the beginning, the brandRight thereConvey information about diversity and inclusion.At the same time,Telfar is affordable compared to other designer luxury brands. Telfar Bag's prices range from $150 to $257, far lower than many high-end fashion brands (similar fashion products charge thousands of dollars).

Because of this pricing, Telfar can cultivate fans in different age, class, culture, sexual orientation and gender identitygroup。 Telfar official website storeLink:https : // shop . telfar . net /

Cross border information GBC acts as an agent for new clothing brands, with 3 consecutive cases involving trademark infringement

TelfarofficialshopSales of clothing, shoes, hats and accessories, andUGG, Moose KnucklesCooperativejointlyBag

along withconsumerThe demand for Telfar packages continues to grow, and Telfar online storesproductSold out.

In order to deal with the situation that dealers buy and sell Telfar packages at a higher price, Telfar has developed the Bag Security Program security plan to open the reservation of customized packages several months in advance, and ensure that everyone can obtain Telfar packages at a reasonable price, instead ofstaycattleBuy at a high price。 In this way, the brand canstableIts luxury status.

3、 Example of trademark infringement

On Amazon about“TELFAR”Has more than 10000 search results, and many sellers are selling on AliExpressTelfarBrand bag.

Seagoing Information GBC has been acting as an agent for new clothing brands, with 3 consecutive cases involving trademark infringement

Many products are listed in the main product diagramTelfarThe classic logo of the brand, which is used in the product titleTelfarWritten trademarks are all infringement.

GBC, a cross-border e-commerce agency, has been acting as a new clothing brand, with 3 consecutive cases involving trademark infringement

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