The US footwear DTC brand Q3 increased by 33% to $62.7 million!


Author:Wang Meirong
Source: ennews

According to the latest news, American footwearDTC brandAllbirds Tuesdayexpress,hisRevenue growth in the third quarter compared to last yearYes33%,butIts losses have expanded,The main reason is thatThe impact of opening and listing costs on its performanceYespressure.


It is reported that,sectiontoNet loss for the three months ended September 30thalreadySince a year ago7 million US dollars,per shareThe 13 cent loss expanded to $13.8 million,per share25 cents.


AllbirdsofSales revenue increased from a year ago$47.2 million increased to $62.7 million, year-on-yearGrow33%.The company stated that its revenue increased within two years40%. The companyCo founder and CEOJoey Zwillinger stated that the companyfromI saw it in American storesThe opportunity for growth is also highly valued by consumers.

Cross border information: US shoe DTC brand Q3 increased by 33% to $62.7 million!

Image fromAllbirdsOfficial website

It is understood that,Allbirds has been expanding its product range,No longer limited toWool presentsalesofFootwear includes running shoes, off-road shoes, and high-top shoes.Additionally,The companystillWe will continue to add more clothing products,To attract more buyers.


Allbirds is also investing in stores,However,Since its establishment, its business has mainly developed online.2020,The brandabout89% of revenue comes fromFrom online.


Currently,This companySi ZaiQ3At the endalreadyhave31 retail stores, including those outside the United States.Allbirds previously stated that its physical storesThe proportion is relatively small.



Sales, general, and administrative expenses of Allbirdsreach33 million US dollars, accounting forHere we goIncome-based52.6%, compared to 42.5% of revenue in the same period in 2020. Allbirds stated that for the 2021 fiscal year, net income should increase by 23% to 24% compared to the same period last year, reaching $270 million to $272 million.


Last month, the brand was also reported to have suffered significant losses. After going public, it doesn't seem as smooth as expected. abroadThere are many brands of DTC, butAllbirdsBut stood out among many brands, usingWithin three years, it has transformed from a popular online brand to a "unicorn" enterprise, attracting everyone's attention.But after the company goes public, how to go in the future and how to go more steadily are important issues that it will consider next.

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