According to the latest news, American footwearDTC BrandAllbirds Tuesdayexpress,hisRevenue in the third quarter increased compared with last yearHas33%,butIts loss expansion,The main reason isThe cost of opening a store and listing causes its performanceHaspressure。
It is reported that,sectiontoNet loss for the three months ended September 30alreadyFrom a year agoUS $7 million,per shareThe loss of 13 cents expanded to 13.8 million dollars,per share25 cents.
AllbirdsofSales from a year ago$47.2 million increased to $62.7 million, year-on-yearIncreased33%。The company said its revenue increased in two years40%。 The companyCo Founder and CEOJoey Zwillinger said that the companyfromI saw it in the American storeConsumers also have a high evaluation of the growth opportunities.
Pictures fromAllbirdsOfficial website
It is understood that,Allbirds has been expanding its product range,No longer limited toWool sneakers.at presentsaleofFootwear includes running shoes, cross-country shoes and high top shoes.In addition,The companystillHe said that he would continue to increase more clothing products,To attract more buyers.
Allbirds is also investing in stores,however,Since its establishment, its business has mainly developed online.2020,The brandabout89% of revenueFrom line。
At present,The publicDivision inQ3At the endalreadyhave31 retail stores, including those outside the United States。Allbirds previously said that its physical storesIt is small.
Selling, general and administrative expenses of Allbirdsreach33 million US dollars, accounting forhere we areIncome52.6%, compared with 42.5% in 2020. Allbirds said that for fiscal year 2021, net income should increase by 23% to 24% over the same period last year, reaching $270 million to $272 million.
Last month, the brand was also reported to have suffered a large loss. After going public, it seems not as smooth as expected. abroadThere are many DTC brands, butAllbirdsBut stood out among many brandsIn 3 years, it has become a "unicorn" enterprise from an online celebrity brand, which has attracted everyone's attention.However, after the listing of the company, how to go in the future and how to go more steadily are important issues to be considered next.