This is the development focus of Yiwu Comprehensive Protection ZoneAfter the "bonded+live streaming" business format, the first important ally welcomed in 2022 achieved a "successful start" in business development.
The Cainiao Bonded Warehouse Cross border Live Broadcasting Alliance is a joint effort between Cainiao and three major groups across the country, including ports, bonded warehouses under customs supervision, live streaming institutions, and cross-border merchantsA new cross-border e-commerce sales model of "logistics guarantee, price guarantee, and import guarantee". At present, the alliance covers five major Cainiao bonded warehouses in Yiwu, Hangzhou, Wuhan, Guangzhou, and Zhengzhou, and can provide tens of thousands of imported goods covering hundreds of imported brands to consumers nationwide.
The person in charge of Cainiao Cangbo delivered a speech on site, stating that Cainiao Cangbo is based on bonded warehouses under customs supervision, providing new sales channels and business opportunities for cross-border merchants through logisticsThere is no difficult cross-border business in the world; At the same time, based on the "warehouse", we provide "goods and venues" under customs supervision for live streaming institutions and platforms, eliminating the hassle of sourcing and selecting goods for broadcasters.
In recent years, in the face of the rampant epidemic, cross-border e-commerce has risen against the trend, and the demand for imported goods in China has not decreased. However, many consumers have doubts about how to bond and preserve the authenticity of goods.The bonded warehouse has the characteristics of 'domestic and foreign customs', so the shipping mode of the bonded warehouse is widely recognized by the market due to quality assurance, fast logistics, and price advantages. The relevant person in charge of Cainiao Yiwu Bonded Warehouse told reporters that imported goods sold by Cainiao Warehouse need to be supervised by the customs before entering the bonded warehouse. Shipping out of the warehouse to consumers also requires a combination of order, logistics, and payment, and declaration to the customs before leaving the warehouse, To ensure the traceability and supervision of goods in the warehouse.
It is worth mentioning that the bonded warehouse shipping model is not only reflected in strict supervision, but also has obvious advantages in logistics timeliness and price. The reporter learned that the new sales model built through the bonded warehouse alliance has opened up the entire chain from anchor selection, warehouse stocking, anchor live streaming to logistics distribution. Batch procurement is stored in the bonded warehouse in advance, greatly saving logistics and procurement costs. Consumers place orders live from bonded warehouses, averageYou can receive the goods in 2-3 days.
With the completion of the live broadcast room in Yiwu Bonded Warehouse, Cainiao will actively explore online sales, anchor training, merchant introduction, and other aspects together with the Comprehensive Bonded Zone using its own logistics e-commerce advantages. It is reported that Cainiao's cross-border import businessAfter landing in Yiwu in 2019, the business scale has continued to expand, and the current business volume has ranked first in Yiwu's cross-border imports.